Get Your Free
    Meta Ads Audit

    A live call where we name what's actually capping your Meta performance and hand you a prioritized fix plan across account structure, creative, and your PDP/offer.

    What to cut, keep, and rebuild in your Meta account
    What creative is actually working and what to test next
    What your site is doing to kill conversions (PDP, offer, trust)

    Submit the request form. We'll send next steps.

    Live Client Results
    eCommerce dashboard showing growth metrics

    "Arthur didn't just audit our account. He showed us exactly where our money was being wasted and gave us a clear path to fix it. Our ROAS improved 40% in the first month."

    Kyle Goguen, Founder at Pawstruck

    Built for eCommerce brands that rely on Meta for growth

    Shopify or DTC eCommerce

    Spending on Meta (any meaningful level)

    CPA rising, ROAS volatile, or scaling stalled

    Creative fatigue or inconsistent testing

    If you're not running Meta, this won't help.

    What You'll Walk Away With

    Real deliverables. Not vague advice.

    • 1
      Your #1 growth constraint (the real limiter right now)
    • 2
      Top 5 issues ranked by impact (the expensive mistakes first)
    • 3
      3 Quick Wins (0-7 days) you can implement immediately
    • 4
      3 Structural Fixes (7-21 days) to stabilize performance
    • 5
      Creative testing roadmap (angles + format + cadence)
    • 6
      1-page Audit Scorecard emailed after the call

    "Arthur was instrumental in scaling our brand's Meta spend from $2k to $350k/mo, and our revenue from six to seven figures."

    Rachel Kaplan Grossman, CEO at H-PROOF

    What We Review During the Audit

    Meta Account & Spend Allocation

    • Prospecting vs retargeting split
    • Budget allocation and structure
    • What's being artificially propped up

    Creative & Message-Market Fit

    • Winners vs fatigue
    • Missing angles you're not testing
    • Why your ads aren't converting cold traffic

    Store Conversion Path

    • Ad promise vs PDP mismatch
    • Offer clarity, trust, friction
    • Fast fixes that increase CVR

    Meta Doesn't "Stop Working."
    It Exposes Weak Links.

    When performance drops, most teams blame targeting or the algorithm. It's almost always one of three things: the creative has fatigued, the structure is wasting budget, or the site isn't converting the traffic you're paying for.

    Creative isn't built to scale

    Your ads might "work," but they only work at small spend. The moment you push budget, performance collapses because the creative can't carry the weight. Meta can find people. It can't fix weak persuasion.

    What it looks like

    • Short-lived winners: Ads pop for 3-10 days, then CPA spikes
    • Inconsistent results across audiences
    • Hook-heavy, proof-light: Strong scroll-stopper, weak reason-to-believe
    • No volume strategy: Too few angles, too slow
    • Same message in different packaging

    What we diagnose

    • Which creatives are fake winners (high CTR, bad CVR)
    • Where fatigue is coming from
    • The missing angles: pain, desire, objection, proof
    • A 'next 10 creatives' roadmap

    Spend is misallocated

    You're spending money in the wrong places. Not "bad ads," but bad distribution. The account can look busy and still be inefficient because budget is propping up weak areas while starving the winners.

    What it looks like

    • Retargeting is bloated: Too much budget chasing the same people
    • Prospecting is underfed or fragmented
    • Budget stuck in legacy structure
    • Paying premium CPMs unnecessarily
    • 'Average ROAS' hides the truth

    What we diagnose

    • Where the account is leaking at campaign level
    • Whether your prospecting/retargeting split matches scale
    • Which campaigns should be cut
    • A clean budget map to stabilize CPA

    The PDP/offer is leaking conversion

    Meta is delivering traffic. The site is failing to close. You end up thinking Meta "stopped working" when the real issue is that your product page or offer isn't doing enough persuasion for cold visitors.

    What it looks like

    • CTR is fine, CVR is weak
    • Add-to-cart rate is low
    • Drop-off at checkout
    • High bounce on mobile
    • Offer confusion: unclear what to buy or why now

    What we diagnose

    • The exact leak point: landing/PDP, cart, or checkout
    • Top 3 missing persuasion elements above the fold
    • Mismatch between creative angle and page framing
    • 3-5 changes that typically lift CVR fast

    How It Works

    01

    Request the audit

    Short form

    02

    We send next steps

    Including read-only access instructions + scheduling

    03

    Audit call + scorecard

    45 minutes, prioritized fix plan

    "Arthur was key in profitably growing our business. He analyzed our stats, learned our nuances, and applied his expertise to bring about amazing, efficient results."

    Robert Gardner / VP Sales, Felina

    Trusted by eCommerce brands

    Client logoClient logoClient logoClient logoClient logo

    Questions

    Get a Clear Fix Plan for Your Meta Growth System

    45 minutes. Straight answers. A prioritized plan you can execute.

    Submit the request form. We'll email next steps.